Welcome to UNDERGROWBY home of The Magic Wand Factory

Established in 1984 we produce unusual and unique hand-crafted ceramic gifts.

A selection of our products are available online at,




You can also visit us at our gift shop here in the happy holidaylands of Blackpool, Lancashire.

For a shopping experience to remember

We have over 120 different Undergrowby Magic Wands on display, wand holders, oil and incense burners, plus Undergrowby Pet rocks and 100's of pet rock accessories, Gnomes and houses, Cocoon Babies, Flowerbabies, Porcelain flowers, Flying witches, Lucky waving teddies and much more. Including The Magic Wand Factory Book, The Map of Mysteries Oracle.
Our own exclusive range of genuine gemstone jewellery by Carol Gray.
We also stock a wide selection of incense sticks and cones, fragrance oils,
Dream catchers and mobiles.